Arena, Social Media
- Social media
- Ad design
- Sport
- 2025
One place, many sportsarena.sports
Brief
Arena is a sports complex with a pool, courts, a climbing wall, bowling, a shooting range and events. The feed had to show how much is under one roof and bring people in for each of them.
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Challenge
Many activities, many audiences, one brand. Each post had to speak to its own crowd and still look like Arena.
Strategy
One sport, one person in motion and one bold Georgian line per post, on the same blue and orange. Events and offers keep the frame, so the feed reads as one place.
- Client
- Arena Sports Complex
- Year
- 2025
- Sector
- Sport and leisure
- Work
- Posts, events, offers
- Formats
- 4:5, landscape
